The company I am involved with now sells into a niche market. An issue that we've come across is when other companies which also sell the same goods but just as a part of their product range seem to chop the prices very easily. They can do this because they are making profits across the board across a wide range of products. But when they do this Action Cameras needs to drop prices too which cuts into the main profit source - big problem.
The answer is to keep a sharp eye on these players and try your best to regulate the prices any (legal) ways possible.
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