The Devil is in the Detail

No one enjoys missing out on opportunities, especially in business when there is a lot of money involved in deals that go amiss.
We recently had a fantastic deal on the table but let it fall through because both parties hadn't paid enough attention to the delivery date that we were both believing to be the due date. The customer had an earlier date on their purchase order then we had said we could deliver, without seeing this we celebrated a great deal and looked forward to delivering but when the misunderstanding was spotted the customer pulled out leaving us in the lurch.
To avoid this from happening you need to pay full attention to every detail in a contract on in an order to make sure that there are no misunderstandings for whatever reason as the devil could be hiding in the detail.